Safety Promotion

Safety Promotion is a set of means, processes and procedures that are used to develop, sustain and improve aviation safety through awareness raising and changing behaviours.

Safety Promotion material is published under Safety Together!
Conferences featuring a substantial Safety Promotion component are published under Safety Promotion Conferences.

Safety Promotion is one key enabler to reach the ultimate objectives of the EU Safety Management Strategy and contributes to continuous improvement of our aviation safety system in Europe and worldwide, together with regulations and oversight.

Safety promotion includes the development of products and actions such as reports and technical publications, bulletins, leaflets and posters, audio-visual material, toolkits, manuals and guides, social media and e-applications, and also conferences, safety events, roadshows and campaigns. Safety Promotion is also about sharing best practices from the authorities and the industry. Safety Promotion can also contribute to the dissemination of regulatory developments. 

Safety promotion activity features a strong dimension of communication and social marketing. 


Safety Together! - Safety Promotion material


 

Safety Promotion networks & initiatives